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StrategyAug 23, 2023

How to write a one-page business plan

Forget the forty-page document nobody reads. A business plan fits on a single sheet, takes twenty minutes to draft, and gets updated every week. Here is the template and how to fill it in.

GrowthAug 20, 2023

How to expand to a second location

Opening a second location is exciting and dangerous in equal measure. Before you sign the lease, there are signs that tell you whether you are ready and steps that keep the second from eating the first.

GrowthAug 17, 2023

Strategic partnerships: growing with other businesses

You do not have to grow alone. Partnering with a business that shares your customers but does not compete with you is one of the cheapest ways to reach new people. Here are the partnership types, their benefits, and how to build one that works.

OperationsAug 14, 2023

Delivery logistics for small businesses

The last mile, that stretch from the warehouse to the customer's door, can eat up to half the cost of a shipment. Here are the basics to deliver on time, spend less, and keep your sanity.

OperationsAug 11, 2023

Quality control: how to deliver the same thing every time

What sinks a service business is rarely one bad day; it is inconsistency: great today, sloppy tomorrow. Here is the SERVQUAL model and how to make sure your customer gets the same thing every time.

FinanceAug 8, 2023

How to calculate your hourly rate

Charging by the hour sounds simple, but most service-business owners get the math wrong and end up working hard for very little. Here is the real formula, step by step.

FinanceAug 5, 2023

What EBITDA is, in plain words

EBITDA is one of those acronyms that scares any business owner. At heart it is a simple idea: how much your operation earns before the matters of banks, government, and wear and tear on equipment.

FinanceAug 2, 2023

How to apply for a business loan

A loan used well can unlock your business's growth; one taken poorly can drown you. The difference almost always comes down to preparing before you knock on the bank's door.

SalesJul 30, 2023

How to write a quote that closes

A quote is not a price list: it is the final nudge that gets a client to say yes. Written carelessly, it kills the sale; written with intention, it closes it.

SalesJul 27, 2023

The art of asking questions in sales

The best salespeople are not the ones who talk the most, but the ones who ask the best questions. Behind that idea lie decades of research and a simple method any owner can use.

SalesJul 24, 2023

How to sell in the slow season

Almost every business has its quiet months. The difference between those who suffer the slow season and those who use it is not luck: it is what they decide to do when the phone stops ringing.

StrategyJul 21, 2023

Differentiation or cost, Porter's choice

Almost any business that thrives competes in one of two ways: by being the cheapest or by being the most special. Michael Porter explained why trying both at once usually ends badly.

BrandJul 18, 2023

How to design a logo for your business

A good logo isn't the prettiest one, it's the one people remember and recognize in a second. Here are the principles that actually matter, no jargon.

BrandJul 15, 2023

Packaging that sells

Packaging isn't just protecting the product: it's the last thing a customer sees before deciding and the first thing they touch when it arrives. Done right, it sells itself.